Prior to starting my degree in July of 2008, past graduation in September of 2011 to now, I've been a part of some pretty amazing projects. Some freelance, some through friendships, and some professionally. Roughly 5 years of being involved with design one way or another, and I've never given myself the opportunity to run something for myself. I've never given myself a creative outlet away from third party influence & client input.
Neue Reform is what I hope to be my freedom. I don't fully know what "it" will mold into. I don't fully know if it'll be prosperous, or that the content it brings will be rewarding to the end user. I don't know if this will be a rousing success, or a financial failure. I do know that I'm most happy when I'm designing, and we will love it regardless of what it is a year from now.
The only incentive for signing up, currently, is curiosity. Handmade digital craft goods. The original domains were registered in December of 2009. Breathing new life into a seemingly dead project feels so good.
Soft launching with a big bang isn't my intention.
Putting us on the map is.